The Malta Competition and Consumer Affairs Authority (MCCAA) today officially launched its new strategy together with a refreshed visual identity during an event which brought together stakeholders, partners and representatives from various sectors.
The new identity reflects the MCCAA’s evolution into a modern, accessible and collaborative Authority, while continuing to strengthen its core values of fairness, transparency, trust and protection for both consumers and businesses.
During the event, the Authority also presented its new strategic vision, which looks towards the future with a focus on innovation, digital services, sustainability and a safer, fairer and more competitive market for consumers and economic operators alike.
Addressing the event, MCCAA Chairperson Carmen Ciantar stated that the new identity is not merely a visual change, but a reflection of how the Authority has continued to evolve over the years in order to remain relevant, modern and close to both people and businesses.
“As markets and the needs of consumers and businesses continue to evolve, the MCCAA must continue evolving with them. This new identity and strategy reflect our commitment towards a more modern, innovative and accessible Authority,” stated Ciantar.
The MCCAA continues to operate through its four main pillars — Competition, Consumer Affairs, Standards and Metrology, and Technical Regulations — with the aim of further strengthening its regulatory and protective functions within the Maltese market, while supporting a fair and sustainable economic environment.
The event also included the unveiling of the new logo and an audiovisual production highlighting the Authority’s work, values and future direction, and how these directly impact each and every one of us.
The MCCAA’s new strategy can be viewed on the Authority’s website at: [insert website link].
